Barack Obama wants a “bill of rights” to regulate the management of personal data on the Web. An initiative that falls short of the current revision of the EU directive. “As the Internet evolves, consumer confidence is essential to the continued growth of the digital economy. This is why a bill of rights of privacy on the Internet is as important, “says Barack Obama on the subject. The proposal by U.S. President not necessary at this time that little business of the Web, but it must be included in a defined set of measures allowing Americans to better control their personal data over the Internet. Seven proposals are well made regarding the protection offered to users in the field. Companies will therefore be more transparent about the use they want to do or seek a new authorization to individuals if the use of their data evolves. For their part, U.S. companies are trying to regulate itself. Google, Microsoft, Apple, Amazon, HP and RIM come, for example, signed an agreement with the State of California for mobile applications.